HomeNet Automotive is a privately-owned technology provider serving the automotive industry. Founded in 1996, HomeNet’s proprietary Get. Edit. Deliver technology has helped thousands of automotive dealers nationwide to generate more leads and increase online vehicle sales.
HomeNet’s signature solution, the Inventory Online (IOL) the Inventory Online (IOL) vehicle marketing suite, is an industry-leading vehicle inventory management and marketing system. IOLs suite of web-based applications make it easy for dealers to duplicate the same emotional call-to-action used in their traditional marketing, effectively turning their Online Inventory into powerful Online Marketing. Many of the country’s top dealers, including 41 of the 50 Highest Volume Dealership Groups, use IOL to recreate that on the lot experience throughout all of their Online Marketing channels. Currently processing more than 2.5 million vehicles daily, IOL streamlines the process of converting raw vehicle data from the DMS (dealer management system) into emotional vehicle advertisements, which are then distributed to any online destination. Complete with DMS polling, Premium VIN Enhancement, an intuitive online interface, automated distribution to 3rd-party services, and much more, IOL is the most comprehensive solution of its kind serving the automotive industry.
HomeNet provides its solutions to a variety of customers including automotive dealers, OEMs, website providers, CRM providers, digital lot management firms, finance/leasing agents, auction agents, and more. The company is headquartered in West Chester, PA, with satellite offices around the country.