Facebook Automotive Inventory Ads
The benefits of retargeting specific customers are undeniable...
(Formerly known as Facebook Dynamic Ads for Auto)
Using Automotive Inventory Ads is one of the most effective ways to retarget customers because it allows you to retarget the lowest funnel customers possible.
Shows the consumer the exact vehicle image & details they previously saw.
You are retargeting customers with exact vehicles of interest which allows you to showcase your inventory to a very specific audience.
How Retargeting Works
Easy as 1, 2, 3...
ClickConsumer clicks on the Facebook ad of the vehicle
VDPConsumer lands on the dealership website & views a VDP
ViewsConsumer is retargeted with the exact vehicle image & details they recently viewed
Results speak for themselves...
Quick Case Study
Midwest Buick GMC Dealership
Cost Per Lead