John McAdams Named as President of SOCIALDEALER
WASHINGTON, Jan. 24, 2023 /PRNewswire/ – John McAdams, one of the most recognized leaders in the automotive industry, has been appointed President of the intelligent social advertising platform SOCIALDEALER.
McAdams brings more than 25 years of leadership experience in the automotive industry, including at CDK and DealerON, and is moving up from his current role as Vice President of Sales at SOCIALDEALER. In his first action as President, McAdams is launching SkyLab, a cutting-edge paid social platform, to continue to execute successful organic and paid campaigns in the fast-paced and integral social sphere.
“I am excited to be taking this next step in my journey at SOCIALDEALER,” said John McAdams. “This is a pivotal time for the company, as we embark on the next stage of our accelerated growth journey. I’ll be working to integrate our new paid social platform, SkyLab, along with proprietary data sets to deliver cutting-edge social solutions to our dealer partners. SkyLab will revolutionize the way automotive dealers can leverage paid and organic social media to exponentially drive more traffic and leads while delivering a frictionless process for auto intenders. In addition, I’ll lead the sales and operations teams as we deliver our next-generation, best-in-class social and reputation management solutions that enable our customers to be more efficient and profitable.”
With more than 15 years of expertise, SOCIALDEALER is the automotive industry’s premier social media agency, helping clients sell and service more vehicles by utilizing proprietary in-market shopper data to build insightful, relevant social campaigns. Notable partnerships, including Meta, Twitter, TikTok, Snapchat, Pinterest, and LinkedIn, combined with certified strategists and coordinators, position SOCIALDEALER at the forefront of social media in the automotive industry.
For more information about SOCIALDEALER or to schedule a demo at NADA, please visit www.socialdealer.com.
SOCIALDEALER announces the addition of automotive industry veteran Eric Keith Wilson as the company’s National Sales Director. Eric, a seasoned automotive sales executive, brings over three decades of automotive industry experience that includes General Manager and Director level positions with large and smaller dealer groups. For the last 10 years, Eric has been collaborating with various automotive leading partners and has most recently served as the Director of OEM Partnerships.
As the National Sales Director, Eric will oversee all national sales efforts including OEM relationships, dealers, and potential strategic partners. His responsibilities will include managing SOCIALDEALER’s new innovative technology SKYLAB throughout the U.S. and Canada as well as developing and executing a sales strategy to help manage the Company’s continued growth projections for 2023 and beyond.
With more than 15 years of expertise, SOCIALDEALER is the automotive industry’s premier social media agency, helping clients sell and service more vehicles by utilizing proprietary in-market shopper data to build insightful, relevant social campaigns. Notable partnerships, including Meta, Twitter, TikTok, Snapchat, Pinterest, and LinkedIn, combined with certified strategists and coordinators, position SOCIALDEALER at the forefront of social media in the automotive industry.
John McAdams, President of SOCIALDEALER said, “We are extremely excited to have Eric join our team as we continue our exponential growth in providing our clients with the best-in-class social media and reputation management solutions in the automotive space. Eric brings with him an incredibly deep knowledge of the automotive industry and we are especially excited about his tenure working with OEMs.”
For more information about SOCIALDEALER or to schedule a demo, please visit www.socialdealer.com.