Paid Social Advertising

Vehicle Acquisitions

Vehicle Acquisitions: Developing a clear and well thought out strategy for vehicle acquisition will end up saving you time, money, and aggravation.

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Market to Active,
Lost & Conquest

Stay connected with your customers and drive business into your service bays while we market to Active, Lost and Conquest Service customers to fill your service bays.

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Advertise & Promote

Reach a more relevant audience, generate leads and drive more traffic advertising and promoting your inventory within Facebook Marketplace.

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Conquest Campaigns

Conquest automotive campaigns specialize in providing digital audience-driven conquest advertising, tracking and results.

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Retargeting

Let us help you re-engage potential customers who leave your website without converting. We will help you retarget those ready to buy and deliver strong results.

Showcase Inventory

What sets you apart from the competition? SOCIALDEALER can help you brand your dealership and showcase your inventory.

Build Loyalty

SOCIALDEALER will help you build customer loyalty which is vitally important for improving the lifetime value of current customers, which can make up most of your consistent revenue.

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Leads to CRM

Effectively manage all your leads in one place to ensure you never miss a deal ever again, with SOCIALDEALER your finance leads are delivered right to your CRM.

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Custom Buyback Campaigns

Create custom Buy Back campaigns to encourage your customers or conquest owners to exchange their current vehicle while at peak trade-in value.

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How does it work?

Data-Driven

#DirtyDataDoesntWork

We integrate with all major DMS providers. We seamlessly and securely use your 1st party data to your advantage.

SOCIALDEALER uses a combination of 1st and 2nd party data to find the perfect prospect for you to do business with.

Custom Audiences

Whether we are building a custom lookalike audience or mining data to create loyalty with previous customers, SOCIALDEALER makes sure that the strongest ads are showing to the audience most likely to convert for that particular campaign.

Don’t Let Leads Slip Away

We can identify and track your website visits and more. SOCIALDEALER will keep your business top of mind with AIA VIN specific ads on Facebook and Instagram. Everyone visiting your website will be retargeted.

Your ROI

We will measure things like ad impressions, clicks, reach, frequency, CPM, CPC and more giving us insight such as how much money was spent at your dealership on sales and service orders.

We help dealers dominate their markets.

SOCIALDEALER will work to increase your market share, as well as find and convert in-market automotive buyers faster and more cost-effectively, at scale, than anyone else. We do this with completely custom campaigns, developed in consultation with our clients, that include the key elements of success in online marketing:

Tired of buzzwords, gimmicks and cookie-cutter marketing strategies from vendors? Ready to partner with a leader?
Advanced paid ads and social post targeting and management
Dealership data management
Customer identification and analytics
Local and mobile search management
Reputation and brand management

Business analytics & reporting
Conversion optimization
Competition targeting/Conquest campaigns
Online to offline attribution
Expertly customized campaigns

Some vendors consider a broad based branding ads as a “customized” campaign. We develop a completely custom strategic program based on your business, your market, your competition, and your specific goals. SOCIALDEALER uses custom demographic targeting, custom ad copy, custom content and custom design from our award-winning in-house team of professional graphic designers and paid strategists.

Deep Dive into Industry Knowledge

We’ve been serving the automotive, marine, powersport and RV industries for nearly 15 years. We have watched the trends change over time, and we’ve developed custom-based strategies that deliver results that are superior to other vendors. Our strategies, from our first outreach and targeting to on-site conversion, have been tried and tested as well as refined across thousands of dealers. We don’t ever guess at what works, because we know what works for our clients.

No Gimmicks

We won’t put our time and your money towards questionable add-ons, “viral” strategies, or inconclusive testing. We know that the color of the Call-To-Action does matter. SOCIALDEALER knows that having the right button in the right color on the right ad in front of the right customer is what matters. By continually tracking millions of website interactions, we have developed a meaningful model of user behavior for new sales, used sales, service, leases, and conquest campaigns. SOCIALDEALER has the knowledge on why the strategies used work and how to custom tailor them to increase your sales.

Superior ROI

With our solutions like SocialFUEL, SocialDRIVE, Paid Enhanced, and more, our results speak for themselves. We pursue ROI with in-depth demographic and behavioral targeting, then maximize it by analyzing site and sales performance. We target customers who shop your competitors and persuade them to do business with you. We also continually expand our data sources and find new ways to reach customers at every stage of the decision-making process, for less money.

Understandable & Actionable Data

With the powerful technology of Skylab, we don’t just report on performance — we analyze it to continually improve your campaign performance and ROI. We help you understand where your dollars do the best by showing response and sales from each channel, as well as the ways these channels work together to bring customers to your door. Our billing and reporting provide the highest levels of transparency so that you can see exactly how your money is spent and the results it generated.

Continued Innovation

Since 2006, we have helped to write the rules for social automotive marketing as well as reputation management, and that passion of innovation continues today. While other vendors copy our strategies, we are always the “tip of the sphere” in developing new ways to target, reach and convert customers, and to measure the success of social campaign traffic and sales. Let SOCIALDEALER help you dominate the market.